Get the scoop on what’s hot and what’s working in Local SEO & Marketing. From Google MyBusiness tactics and studies to new features, tips and tricks – these articles are designed to help you gain more market share, convert more website visitors, and see increased impact from your online marketing efforts.

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Local SEO: 10 SERP Features SMBs can Influence

Source: www.semrush.com

Mary: Don’t miss this free webinar with Carrie Hill, Joy Hawkins, Tim Capper and Jesse McDonald. They’ll explain will explain several search results features that SMBs have the ability to influence and change. See how to add features to your Knowledge Panel and the organic results on Google that will help boost your reputation and increase your click-through-ratio.


How Negative Reviews Impact SEO

Source: www.searchenginejournal.com

Carrie: A pristine 5* Review profile can actually cause some hesitancy in consumers as they become more savvy about the existence of fake reviews. Having a little “dirt” in the game can actually be a good thing.


6 ways the August core algorithm update impacted local business – Search Engine Land

Source: searchengineland.com

Carrie: Rankings for cities that are nearby your location, but not in the same city as your location decreased, it was NOT based on links, but the gap between local and organic algorithms is growing. Learn more from Joy Hawkins here!


How to Create Category Pages That Rank + Convert 10x Higher | Zyppy

Source: zyppy.com

Carrie: I think this is an underutilized SEO opportunity, making your category pages strong opens up a whole set of great pages and related content that can be optimized. This is a great primer on optimizing your category pages for SEO.

Want to learn more? Need help with your Local Search Marketing & SEO?
Call Carrie & Mary at (970) 456-1122

The Local Lowdown from Ignitor Digital – Sept. 7
Carrie Hill
Carrie has been working in SEO and Online Marketing since 2006 - she brings a passion for search and a desire to know more to every project she participates in. Carrie is a noted speaker and writer about a variety of topics, including Schema protocols, Google Analytics, Local Search and more. When she's not digging heavily into search & online marketing issues - you can find Carrie in her kitchen or possibly sitting on the porch with a cup of tea, a book, and her 4 dogs.

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