Get the scoop on what’s hot and what’s working in Local SEO & Marketing. From Google MyBusiness tactics and studies to new features, tips and tricks – these articles are designed to help you gain more market share, convert more website visitors, and see increased impact from your online marketing efforts.

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Why Clunky Sites (Often) Punch Above Their Weight in the Local Search Results |


Carrie: Your competitor’s site is ugly, slow, and probably old, but why are they ranking better than you? Sometimes, there are other factors at play.

5 local SEO myths and misconceptions that Will. Not. Die. – Search Engine Land


Carrie: We’re still hearing clients come to us with these tactics, because they heard them from “another local SEO person.” Do yourself a favor, read up and understand – it’s a myth – your suite number doesn’t matter to Google!

How To Convert Local Searchers Into Customers With Reviews – Whitespark


Mary: This is Darren Shaw from Whitespark’s Mozcon 2018 session in blog format. Great information on how to use reviews to gain new business!

The August 1, 2018 Google Update strongly affected YMYL sites.


Mary: Websites in the medical/nutrition/diet field were impacted greatly. These “your money or your life” often have low-quality content and this update is said to support Google’s “E-A-T” preference (Expertise – Authority – Trustworthiness.) This article outlines Marie Haynes research into what was affected.

Want to learn more? Need help with your Local Search Marketing & SEO?
Call Carrie & Mary at (970) 456-1122

The Local Lowdown from Ignitor Digital – August 9
Carrie Hill
Carrie has been working in SEO and Online Marketing since 2006 - she brings a passion for search and a desire to know more to every project she participates in. Carrie is a noted speaker and writer about a variety of topics, including Schema protocols, Google Analytics, Local Search and more. When she's not digging heavily into search & online marketing issues - you can find Carrie in her kitchen or possibly sitting on the porch with a cup of tea, a book, and her 4 dogs.

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